World App Unveils Decentralized Finance Tools for 25 Million Users

World App has launched a major retail rollout of decentralized finance (DeFi) tools, providing over 25 million users access to lending, borrowing, and yield-generating opportunities directly within the app. This development is powered by Morpho, a decentralized lending platform managing over $4.5 billion in deposits. The integration allows users to utilize assets such as WLD, WETH, USDC.e, and WBTC without the need for bridging or managing traditional seed phrases.

Access DeFi Tools with Morpho Integration

Through the new Morpho Mini App and a browser-based Oku Trade interface, users can earn rewards or access loans without having to sell their assets. Verified users who possess a World ID will receive priority access to $5 million in token rewards distributed over the next year. Notably, this marks the first time Morpho has offered such a program on any blockchain.

Gas Fee Subsidies and Real-User Targeting

A key element in this rollout is World Chain’s human-first design. Features such as gas fee subsidies for verified users make micro-lending more accessible. Additionally, the World ID system ensures that rewards are directed to real individuals rather than bots, enhancing the system’s efficiency and fairness.

Opportunities for Developers

World App also opens new possibilities for developers. They can build on World Chain by incorporating Morpho’s permissionless lending infrastructure and leveraging World ID to create innovative solutions, such as under-collateralized credit systems or anti-bot loyalty programs.

Worldcoin Expands U.S. Presence

This announcement coincides with Worldcoin’s official launch in six U.S. cities. The project allows users to claim WLD tokens by participating in iris scans at designated Orbs. Additionally, plans for a Visa-powered debit card linked to the World App are underway. This card will enable users to spend WLD tokens at any merchant accepting Visa, broadening the practical utility of the cryptocurrency.

Enhanced Privacy Features

In response to privacy concerns, Worldcoin has introduced key features such as Personal Custody and the option for users to permanently delete their iris data. These measures aim to address user apprehensions while maintaining the project’s commitment to security and transparency.

The integration of decentralized finance tools and privacy-focused features positions World App as a comprehensive platform for both beginners and intermediate users exploring the cryptocurrency space. By combining advanced technology with user-centric design, it aims to make DeFi more accessible to a global audience.