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Keeta, a real-world tokenization project, is set to revolutionize the digital asset market by providing crypto holders access to credit services such as mortgages and small business loans. This initiative leverages a blockchain-based platform designed to create a robust, financial identity system for users in the crypto space.

The Launch of PASS: A Blockchain-Native Credit Platform

With the growing adoption of blockchain technology and cryptocurrencies, Keeta Network has announced the upcoming launch of PASS, a verified financial identity platform. This innovative project is being developed in partnership with SOLO, a credit data infrastructure provider. According to Keeta, PASS aims to function as a bank-grade, blockchain-native credit bureau equipped with advanced features.

Key Features of the PASS Platform

The PASS platform is designed to include:

  • Know Your Customer (KYC) and Know Your Business (KYB) protocols
  • Verifiable credentials for income and crypto asset holdings
  • On-chain transparency to assist banks and lenders in underwriting credit

These features aim to bridge the gap between traditional finance and the crypto ecosystem, enabling financial institutions to extend services to blockchain-native users. By offering on-chain visibility, PASS allows lenders to assess creditworthiness more effectively.

Bridging Traditional Finance and Blockchain Innovation

“As digital asset adoption accelerates, Keeta’s blockchain is the first to tackle the scale and regulatory overhead for an on-chain credit bureau, opening the door for lending, borrowing, mortgages, stablecoin payments, and more,” said Ty Schenk, CEO and founder of Keeta.

“This is the first time that a blockchain network has made real-world financial credentials, like income, assets, and identity, verifiable, tokenized, and trusted for lending,” added Georgina Merhom, founder of SOLO.

The PASS platform is expected to empower global businesses and institutions by tokenizing assets and accessing the immense potential of blockchain technology. This aligns with the broader trend of real-world asset tokenization, a market currently valued at over $23 billion and projected to grow substantially through 2024 and beyond.

Keeta’s Strategic Vision and Backing

Keeta’s blockchain network is built with a compliance-first framework, ensuring regulatory adherence as it seeks to integrate traditional financial services with blockchain technology. The project has gained significant backing, including support from Eric Schmidt, the former CEO and chairman of Google.

The rollout of Keeta’s PASS platform will occur in phases, with verified financial profiles expected to go live by summer 2025. Future updates will include features such as a lending marketplace, stablecoin-based loan origination, and integrations with traditional banking systems.

Why Keeta’s PASS Platform Matters

The introduction of PASS marks a significant step in making financial credentials such as income, assets, and identity verifiable and tokenized. This innovation is poised to open new opportunities for lending and borrowing in the crypto space, making it more accessible to a broader audience of investors and businesses.

Keeta’s approach demonstrates how blockchain technology can address real-world financial challenges, offering a seamless connection between decentralized finance (DeFi) and traditional financial systems.

Stay updated with the latest developments in cryptocurrency, finance, and blockchain by exploring more news and insights.

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