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Jack Mallers Appointed CEO of Bitcoin-Focused Company Twenty One

Jack Mallers, the founder and CEO of crypto payments firm Strike, is stepping into a new role as CEO of Twenty One, a Bitcoin-focused company. Twenty One Capital, Inc. aims to redefine investment opportunities within the Bitcoin ecosystem, supported by significant financial backing and strategic partnerships.

Strong Backing and Ambitious Goals

Twenty One is launching with more than 42,000 Bitcoin under management, backed by stablecoin issuer Tether and Japanese investment giant SoftBank Group. The company’s primary mission is to maximize Bitcoin ownership per share for its investors while exploring opportunities in Bitcoin-native financial products. By emphasizing accumulation over speculation, Twenty One seeks to create sustainable, long-term value for Bitcoin-focused investors.

Jack Mallers shared his vision for the company, stating:

“Our mission is simple: to become the most successful company in Bitcoin, the most valuable financial opportunity of our time. We’re not here to beat the market, we’re here to build a new one. A public stock, built by Bitcoiners, for Bitcoiners.”

Support from Industry Leaders

Paolo Ardoino, CEO of Tether, expressed strong support for Mallers’ leadership, emphasizing the alignment between Tether’s vision and Twenty One’s goals:

“With Jack at the helm, we are proud to support this effort to further Bitcoin’s adoption and reinforce its role as the ultimate store of value. Twenty One will take a Bitcoin-first approach that aligns with our vision—prioritizing accumulation over speculation and building long-term value for those who understand what Bitcoin represents.”

Focus on Bitcoin-Native Financial Products

Twenty One plans to launch innovative financial products within the Bitcoin ecosystem, including lending and capital market instruments. The company is also committed to investing in pro-Bitcoin content and media to foster greater adoption and understanding of Bitcoin’s potential as a financial asset. This pure-play approach is designed to maximize value for Bitcoin-aligned investors.

Strike’s Role in Bitcoin Adoption

Jack Mallers’ existing company, Strike, has been instrumental in advancing Bitcoin adoption through its Lightning Network-based payment solutions. The firm has expanded its services significantly, helping businesses integrate Bitcoin into their corporate balance sheets and offering infrastructure for Bitcoin brokerage. Mallers has also made bold predictions about Bitcoin’s future, forecasting that its price could reach $1 million by 2024.

Looking Ahead

With Jack Mallers leading Twenty One, the company is positioned to take a unique approach to Bitcoin investment and innovation. By prioritizing Bitcoin accumulation and building products tailored to its ecosystem, Twenty One aims to become a driving force in the cryptocurrency space, delivering value to investors who share its vision.

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