Binance, the world’s largest crypto exchange by trading volume, is celebrating its seventh anniversary this Friday. The platform, launched in 2017, has been instrumental in driving crypto adoption globally.

Binance Marks Milestone with ‘Be Binance’ Campaign

In a press release, Binance announced its ‘Be Binance’ campaign, aimed at celebrating its community after seven years of growth. Binance has expanded its user base to over 200 million globally.

“‘Be Binance’ is a celebration of our community’s incredible support over seven remarkable years,” said Rachel Conlan, Binance’s Chief Marketing Officer. “Through determination, curiosity, and responsibility, we’ve faced challenges and reaped rewards, thanks to our 200 million users.”

Conlan emphasized that Binance remains committed to its values of humility, kindness, collaboration, and gratitude.

Users to Win BNB in $7,000 Giveaway

The ‘Be Binance’ campaign will include in-person meet-ups, virtual gatherings, and social media contests. Binance will offer exclusive promotions and $7,000 in BNB tokens as part of a giveaway. Users can participate by sharing what “Be Binance” means to them, answering daily questions, or sharing birthday wishes. Apart from BNB vouchers, winners will also receive Binance merchandise.

Binance is available in over 100 countries and will host events in 19 locations, including the UAE, Australia, New Zealand, Spain, and Benin.

As of now, data indicates that Binance leads the crypto exchange leaderboard with over $27 billion in daily trading volume. This volume significantly surpasses that of its competitors, including Bybit with $7.5 billion, Gate.io at $5 billion, OKX $4.6 billion, and Coinbase $3.8 billion.

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