Adidas Partners with STEPN GO to Launch Limited-Edition Ultraboost 5 Sneakers for NFT Holders
A New Chapter in the STEPN and Adidas Collaboration
International sportswear brand Adidas has teamed up with STEPN GO, a new version of the popular move-to-earn game Stepn, to release a limited-edition co-branded physical running shoe. The STEPN GO x Adidas Ultraboost 5 sneakers will feature the STEPN GO logo and will be available exclusively to NFT holders starting December 13.
This collaboration marks a significant milestone in the partnership between STEPN and Adidas, which began in April with the launch of the STEPN Genesis NFT collection. According to Shiti Manghani, CEO of STEPN, this move signals a shift “from digital collectibles to tangible products that people can wear, showing just how far the web3 space has evolved.”
“The introduction of physical sneakers is a testament to the growth and evolution of the web3 space.”
Details of the Limited-Edition Sneaker Drop
Only 1,200 pairs of the co-branded Ultraboost 5 sneakers will be available, making it a highly exclusive drop. The shoes will be sold on the MOOAR marketplace, with raffles taking place from December 13 to December 17. Priority access will be given to holders of the STEPN and STEPN GO x Adidas Genesis NFTs, but the general public will also be able to participate in the contest and raffles.
Winners will be able to claim their shoes between January 6 and January 22, 2025, with a three-week trading period allowing for resale opportunities.
Key Details at a Glance:
- 1,200 limited-edition STEPN GO x Adidas Ultraboost 5 sneakers available
- Exclusive to NFT holders
- Available on the MOOAR marketplace from December 13
- Raffles taking place from December 13 to December 17
- Priority access for STEPN and STEPN GO x Adidas Genesis NFT holders
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